How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 02.07.2025 04:53

Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Product
Is there anything you did that you regret? If so, what is it, and why?
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
People
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Price
Processes
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Perception
Good marketing is doing this well.
Place